A household name in the North East of England since the mid-1990s, Frank’s the Flooring Store is the largest independent flooring retailer in the region, operating from 30+ locations.
Working directly with the senior management team, YourFilm has been producing TV campaigns for Frank’s since 2010.
For their Autumn 2018 TV campaign, Frank’s were looking to visualise the way in which new flooring can transform a home. Having enjoyed great success with two previous, stylised CGI animations, we produced a photo-real 3D animated advert, which allowed us to create completely bespoke environments, try out different styles of furnishing, and show off the full range of Frank’s product offering including carpets, Luxury Vinyl Tile (LVT) and hardwood & laminate options.